Direct Mail Postcards: The front design shows the new offers that this local restaurant is giving to regulars and new customers.
The back design is showing more information on the restaurant's main mission which is to let people know the importance of supporting local businesses.
We can see that the postcards have QR codes both front and back to make it easier for customers to view the menu and reserve a table. It also displays a promotional code that the customers can use, by using the code, they get a free dessert.
In collaboration with:
Kim Prosser (Copywriter)
